Life insurance provider claims efficiency boost

Mon, 21 May 2007

Life insurance policyholders at Friends Provident may find their calls being answered more quickly thanks to the implementation of a new telephone service.

Over the next five months, the financial services provider is rolling out a new telephony system to replace its non-integrated network in a bid to improve the quality and speed of call handling.

And it is expected that life insurance customers will particularly notice the benefits at peak times, since the new service automatically distributes calls evenly between sites to prevent certain contact centres getting overloaded with queries.

Meanwhile, Richard Crouch, director of customer services at the life insurance specialist, has taken the opportunity to remind life insurance policyholders about its commitment towards improving consumer support.

"Our excellent service is already judged to be at the industry's highest ranking of five stars but we are determined to take it further and set a new standard that others will find hard to match," he said.

Friends Provident is now a member of the FTSE 100 share index and provides a host of financial services to its customers.

In addition to life insurance, the company also offers pensions and investments products.

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